Published On: 13/09/2022Categories: Sustainability

Tourism and Sustainable Economy.

There have been several high school students who have contacted me to ask me basic and very interesting questions related to Sustainable Economy.

That is why I have decided today to use this example, the “Sustainable Tourism” dedicated to everyone.

I will start by commenting that those of us who like to travel know that travel begins with planning and travel becomes a leitmotiv in our lives.

For this reason, I thought it was interesting to take tourism as an example, highlighting the importance of Economic Sustainability in our habits to improve the environment, contribute to sustainable development and also contribute to the sustainability of the planet.

This is my decalogue of actions to be taken:


10 essential points through small actions that can contribute to the sustainability of the planet through sustainable tourism.

Click on the image to enlarge

Let’s see now in a clear way what we are talking about…


Sustainability consists of meeting the needs of current generations without compromising the needs of future generations, while ensuring a balance between economic growth, respect for the environment and social welfare.

Economic Sustainability

Economic sustainability refers to the organization’s ability to manage its resources and generate profitability in a responsible manner over the long term.

Economic sustainability also seeks to drive economic growth that generates equitable wealth without harming natural resources.

We have seen, then, the relationship between economics and sustainability.

Sustainable Development

And it is then that we get closer to the definition of Sustainable Developmentwhich is a concept that first appeared in 1987 with the publication of the Brundtland Report, which warned of the negative environmental consequences of economic development and globalization and sought possible solutions to the problems arising from industrialization and population growth.


Let’s take a leap to get to today’s example: Sustainable Tourism.

A good example, due to the growing concern about the negative effects of tourism.

The World Tourism Organization (UNWTO) defines Sustainable Tourism as Tourism that takes full account of current and future economic, social and environmental impacts to meet the needs of visitors, the industry, the environment and host communities.

In addition, the World Tourism Organization regularly prepares reports for the United Nations General Assembly with updated information on the sustainable tourism policies of UNWTO Member States and United Nations Member States, as well as relevant agencies and programs of the United Nations system.

According to UNWTO, sustainable tourism must:

  • To make optimal use of environmental resources, which are a fundamental element of tourism development, maintaining essential ecological processes and helping to conserve natural resources and biological diversity.
  • Respect the sociocultural authenticity of host communities, preserve their cultural and architectural assets and traditional values, and contribute to intercultural understanding and tolerance.
  • To ensure viable long-term economic activities that provide well-distributed socioeconomic benefits to all stakeholders, including stable employment opportunities, income and social services for host communities, and contribute to poverty reduction.


There is a need to make great strides if the 2030 Sustainable Development Goals are to be achieved. Sustainable Development Goals in 2030 .

In this sense, from an individual point of view and as a whole, the tourism sector has the responsibility to act to ensure sustainable development.

We are going to see that there are many objectives directly related to tourism, although there could be even more than the ones I am going to point out below.

Of the 17 Sustainable Development Goals for 2030, I have highlighted the following:

SDG 6. Clean water and sanitation. Through sustainable tourism we support the availability and sustainable management of water and sanitation for all.

SDG 7. Affordable and non-polluting energy. Through sustainable tourism we promote access to affordable, reliable, sustainable and modern energy.

SDG 8. Sustainable tourism promotes sustained, inclusive and sustainable economic growth.

SDG 11. We support sustainable tourism choices, inclusive, safe and resilient cities and human settlements.

SDG 12. We support responsible production and consumption.

SDG 13. Climate action.

SDG 14. We also help, through sustainable tourism, to conserve and sustainably use the oceans, seas and marine resources to achieve sustainable development.

SDG 15. And we help protect, restore and promote the sustainable use of terrestrial ecosystems.


Finally, I leave a link of interest, this is the information we get through Google Earth Voyager, for those who do not know I leave here the link.


SUSTAINABLE ECONOMY. For experts on the subject:

Some Papers related to Economic Sustainability

PAPERS (Scientific papers)

Lorena Carolina Bernabé Argandoña, Salvador Cruz Rambaud and Joaquín López Pascual. The Impact of Sustainable Bond Issuances in the Economic Growth of the Latin American and Caribbean Countries. (Sustainability).

Roberto Moro-Visconti, Salvador Cruz Rambaud and Joaquín López Pascual. Sustainability in FinTechs: An Explanation through Business Model Scalability and Market Valuation. (Sustainability).

Salvador Cruz Rambaud, Joaquín López Pascual and Juan Carlos Meléndez Rodríguez. Sustainability in the Aerospace Sector, a Transition to Clean Energy: The E2-EVM Valuation Model. (Sustainability).

Yuheng Zhao, Joaquín López Pascual. Correlation Studies on Corporate Governance, Financial Structure, and Merger and Acquisition Premium in Ecological Enterprises.